Tuesday, November 3, 2009

Brainstorming and Bookmarks

I've been brainstorming ideas for my business lately—how I can generate more sales, how I can improve my brand, and how I can market my pieces better. I decided I was going to offer some more functional pieces in addition to my jewelry—to expand my lines in the hope of expanding, well, sales! But what to do? There are always money clips and barrettes/hairpins, which I would like to make but I'm not sure, since there seem to be so many on the market. Then I remembered I had seen metal bookmarks once. I remember loving them and thinking I would absolutely use one if I had one. So I set off to make some bookmarks of my very own design. This is what I came up with:

Made from fat silver wire, it was hammered flat so it fits snugly into a book without hurting the binding. In typical AG Ambroult fashion, they were hammered and otherwise abused, then oxidized for a rustic feel.

The hook fits over the binding, keeping your place secure. Slip it in your book and pick right up where you left off.

There are many readers in my life, so it's good to know I have the gift of a bookmark ready and waiting for when an occasion arises.

The heart bookmark is currently listed in my shop.


  1. Your bookmark looks great, I had a couple of that style when I was a child.

  2. I hope I'm going to get one as a gift. :-)

  3. these are beautiful! i love how medieval they look and the hammered abuse is perfect. time to start christmas shopping!

  4. It's me again, I was just in your Etsy shop, but I don't see the bookmark with the "bells" listed yet? I mean not the one with the heart, the other? It seems like such a great gift for the men in our lives!